The website led by Ye, which had been selling shirts with a swastika, was offline on Tuesday morning after the electronic commerce platform that Use said that the site had violated its rules.
Shopify said in a statement to NBC News: “All merchants are responsible for following the rules of our platform. This merchant did not participate in authentic trade practices and violated our terms, so we eliminate them from Shopify.”
The site redirected a notice that said “this store is not available” on Tuesday morning.
Shopify is a widely used electronic commerce platform that use a range of websites and companies to sell products. The company did not say which of its rules had violated the site, but its terms of service establish that it will act “to restrict the products or activities that we consider insecure, inappropriate or offensive.”
Ye, the rapper previously known as Kanye West, used a Super Bowl commercial on Sunday night to boost traffic to its website, which during the weekend began selling white shirts with a black swastika, the symbol of the Nazi Germany and a widely recognized symbol of anti -Semitic hatred.
In recent days he has been publishing an anti -Semitic message in X, including the statements that he is a Nazi, although his account was deactivated on Monday.
NBC News asked NBC spokesman to reaction to Shopify’s decision, but had not received an answer at the time of publication.
In a statement on Monday, spokesman Milo Yiannopoulos said: “Ye is an intergenerational artist and icon who continues to redefine the limits of creativity and free expression. He has deactivated his X account for time.”
One of the most fetid and successful figures in Hop-Hip, had built a fashion brand, Yeezy, which began as a collaboration with Adidas, but the giant of German sportswear cut the ties with him in 2022 on his antisemy comments.
Cloudflare, the company that provides accommodation for the website, and Godaddy, the domain registration company that appears in relation to the website, did not immediately respond to comments requests.
