Taylor Swift’s new era is on the horizon. Are you ready for it?
After making fun of fans with a cryptic publication of social networks, the pop star announced its twelfth studio album on its website early. The swift website showed early orders “The Life of A Showgirl” without other available information.
Swift social media profile images also changed to a mint green rectangle with a stamped orange lock in the center. It is the same image instead of an album cover in its place.
The early orders will be sent before October 13, but the website said that “it is not a release date”, and added that the official date will be announced later.
A countdown to the announcement first appeared on the swift website three hours before the news landed. He encouraged fans, who are accustomed to Swift’s inclination for making fun of the new albums, to stay awake until 12:12 am et.
The site seemed to block for some users once the countdown expired.
Early in the day, swift fans, known as swifties, entered a frenzy after the Instagram account for “new heights”, joked with an important guest for their next episode. The podcast is presented by the star of the Swift bosses, Kansas City, Travis Kelce, and his brother, the star withdrawn from the NFL Jason Kelce.
Jason Kelce wore a shirt with Swift’s face and the background of the publication was a brilliant orange that coincided with the countdown to its website. Some fans joked that they could recognize Swift’s silhouette anywhere.
The podcast social media page then confirmed that Swift would be the guest when publishing a video clip of her sitting with her boyfriend while recording the program.
“We are about to make a podcast F ——“, exclaimed Swift.
Another clip was published at 12:12 AM of Swift revealing the new album to the brothers.
“This is my new new album, ‘The Life of A Show Girl,” said Swift, while Jason Kelce shouted with emotion.
The Instagram publication “New Heights” coincided with another Teaser publication by Taylor Nation, a social media account affiliated with the Swift team.
Taylor Nation shared a 12 photos on Instagram with Swift during the period tour that was presented with orange outfits. The legend said: “Thinking when he said” see you the next time … ”
Tuesday is also August 12, which added fuel to rampant speculation online on the news. As a fanatic wrote in X, “the twelve are twelve.”
The twelfth Swift album is the first to be launched after the “Love Story” singer won the property of his entire catalog, a musical career that covers almost 20 years.
She announced in May that she was able to buy the masters of her first six albums of Shamrock Capital. Swift could not buy the rights before its first seal, Big Machine Records, a company holding partly owned by the Scooter Braun music manager was sold in 2019.
Later, Braun sold Swift’s catalog to Shamrock Capital, after Swift publicly declared that he would record those six albums to maintain the property of his life. He launched four of the six albums before buying the masters, each reaching number 1 in the Billboard 200 list.
The announcement also produces months after Swift concluded its ERAS tour in December 2024. The tour, which worked for almost two years and reached 50 cities on five continents for 149 shows, raised more than any other registered. The pop sensation led fans through a trip of all their albums during the three -hour set, then he did the entire program after the launch of his eleventh album, “The tortured poets department.”
Swift’s debut album in 2006 is the only one of his eleven studio albums that never reached number 1 on the list, although he broke the first five at its peak.