The price of the avocados of Mexico, a pillar in both restaurants, has doubled from approximately $ 45 to $ 50 per box at around $ 90 to $ 100, he said. That price has dropped to customers, now costing them $ 2 per tablespoon, compared to $ 1. now it is cheaper to buy the popular coverage of local markets than wholesalers. Many local supermarkets now limit the number of avocados that each customer can buy, he said, due to the high demand.
“Those signs are due to people like me,” Hammer joked, referring to quantity restrictions. He said that customers begin to “press their belts” and visit their restaurants less frequently.
They are also ordering less extras such as avocado and guacamole. Even mainstay is becoming more expensive. The price of ground meat has increased due to the increase in cows feeding costs, Hammer suppliers have told you.
Looking to the future
In an attempt to keep things afloat during these uncertain times, Hammer, whose family owned a pub when growing, has stopped taking a restaurant salary. Instead, trust your digital marketing business to obtain income. He acquired Twisted Root only six months ago, while Joe Biden was president, and Mauka put about a year and a half ago, he said.
The Marshal restaurant contributes around $ 350,000 a year with a profit margin of 5%, but Twisted Root has a negative profit margin of 10% despite its annual income of $ 450,000. The staff is larger there and the highest rental, in addition to the twisted root, offers vegan alternatives that are more expensive than meat and dairy products, Hammer said. Try to maintain reasonable menu for customers, which sometimes means acquiring more costs.