Nearly 900,000 fewer people went to the U.S. in March as cross-border travel plummets


The number of cross-border travelers who go from Canada to the US.

The border figures show that 4,105,516 travelers crossed the northern border of the United States.

In a sign of how many trips south in recent weeks, more people made the trip from Canada to the United States in March 2022, when travel -related travel restrictions were still in place, which in the same month of this year.

The decline is remarkable because March is usually one of the busiest for trips to the United States, with many people on vacation during spring vacations to more sunny climates.

These calamic travel figures have some state officials in the United States that they feel anxious given the amount of Canadians to the south of the 49th parallel.

According to the US Travel Association, Canadian visitors spent $ 20.5 billion in the United States in the United States last year, supporting approximately 140,000 jobs.

The governor of California, Gavin Newsom, is trying to change things with a new advertising campaign designed to attract Canadians to the gold state.

“You know who is trying to shake things in DC, but don’t let that ruin your beach plans,” said Newsom about Trump in a video that promotes California to Canadians released on Tuesday.

“Here in California, we have a lot of sun and a lot of love for our neighbors in the north,” he said.

The previous picture does not include truck drivers who transport products to the US or passengers that fly to the US.

Caroline Beteta is the president and executive director of Visit California, who promotes trips to the State.

She said Trump’s rhetoric is unfortunate and wants possible Canadian visitors to know that they are welcome in California.

She said that Newsom is in charge of the campaign because she cares about the Broadsides against Canada.

“Obviously, we cannot control the decisions taken 2,000 miles away in another coast. But we want to reach and extend that hand to the Canadians and say that you are valued, and we are also frustrated,” he said in an interview with CBC News.

Look: Canadian Travel to Us falls in almost 900,000 in March:

The Canadian trip to us falls in almost 900,000 in March

The US border data shows that almost 900,000 people less traveled from Canada to the United States in March, traditionally an occupied month for cross -border trips. The fall has pushed the governor of California to press so that Canadians return to their state.

Beteta, an American with family ties with Canada, said that Trump’s hard talk has been “devastating” for the state tourism sector: 1.8 million Canadians visited in 2024 and the number is expected to be much more under this year according to the current travel patterns, he said.

“I will not deny it. It has been culturally devastating, economically. I am a hybrid Canadian, it hurts what is happening in your country and it hurts to be here in California,” he said.

Ron Deharte, the mayor of Palm Springs, California, said that the Canadians are the soul of the city’s tourism sector, almost 10 times more Canadians visited the city of the desert resort in 2024 that the number of people who really live there throughout the year. Canadians also have about seven percent of the houses in the city, he said.

“The Trump administration is sending messages that simply do not feel very American. This is not the way we treat our neighbors and we certainly do not treat friends like this. He is hurting people and is causing harm. We understand that this arrives near home to everyone in Canada,” said Deharte in an interview.

A maintenance worker is installed as "Palm Springs loves Canada" Banner in Palm Springs, California.
A maintenance worker installs a ‘Palm Springs Ama Canada’ banner in Palm Springs, California. (Presented by the city of Palm Springs)

Deharte is covering the airport and the streets of the city with banners of “Palm Springs loves Canada” so that those who still come feel welcome in a place that has been a winter destination for Canadian snow birds.

“There is a great hole that will feel if we do not straighten us for the next season,” he said, pointing out the recent decision of some Canadian airlines to stop flights to the city as the demand falls.

TO "Palm Springs loves Canada" The sign is seen at Palm Springs airport, California.
A sign of ‘Palm Springs Ama Canada’ is seen at Palm Springs airport. (Presented by the city of Palm Springs)

While there are relatively few people crossing the United States at the middle of winter, these travelers also dramatically fell in March, falling from approximately 163,000 last year to 121,000, a 26 percent decrease.

The number of people who go by plane from the largest airports in the country, those with facilities prior to cleaning where people cross US customs on Canadian soil, also decreased year after year, although the fall was small, falling from 1,369,471 to 1,316,570, or approximately four percent.

While cross -border business air trips have remained largely, industry experts say, other data reveal the scope of the decline to popular destinations among Canadian vacationers.

According to figures from the Harry Reid International Airport in Las Vegas, the number of passengers that Westjet took without City fell 17 percent in February compared to the same month last year.

The discount airline airlines reported that passenger volumes to Las Vegas fell 55 percent that month, while Air Canada traffic was off in five percent more modest.

And, according to data from the OAG industry, airline reserves to the USA. During the summer months they have dropped 70 percent.

You can see a border service customs in Canada in the port of the 55 highway in Stanstead, which., Thursday, March 13, 2025.
Canadian trips to the United States have seen a marked decrease since the commercial war began. (Christinne Muschi/The Canadian Press)

But it is the land crosses that have the worst part of this travel parenthesis, said Barbara Barrett, executive director of the Frontier Duty Free Association, a group that represents 32 free -free property stores that dot the Canadian side of the land border of coast to coast.

“Our stores are calling this a crisis. We depend 100 percent of that trip goes around the border,” he said in an interview.

These stores, many of them owned by the family, are exclusively vulnerable to travel decelerations, he said.

A vehicle passes the tax free store at the border crossing of a thousand canada-states united in Lansdowne, Ontario.
Tax -free stores are just some of the companies that feel the success of a decrease in cross -border trips. (Lars Hagberg/The Canadian Press)

According to the Canadian Law, customers must take the products bought on the US border.

The number of American travelers who come north, a key customer base, has also decreased, according to Statistics Canada data.

“People do not travel and are border community companies such as ours that are best being beaten,” he said, noting that sales have dropped from 40 to 50 percent on average compared to last year, with smaller stores in more remote advances even more than that.

“We were on the road to the recovery of the pandemic and now we have been demolished from that path … we will lose a third of our stores if this trend continues in the coming months. People are afraid.”



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